In Need for Speed Rivals, you can take on unique careers as both a Cop and Racer where your story, gameplay, cars, and tech differ for each side of the law. As a mysterious Racer named Zephyr, draw the attention of the masses in Redview County. In this trailer, you’ll get a look at some of the adrenaline filled moments that you’ll see on your Speedlist as a Racer, or the enforcement ob... more.

Need for Speed Rivals is bringing car personalization back to the franchise. As a racer, players can make their car standout on the open roads, selecting from different colors, rims, decals, liveries and customized license plates. Racers can also modify the performance of their car and select from different evasive tech to escape the cops. As a cop, there’s nothing like sporting the sig... more.

At Gamescom Need for Speed Rivals unveiled two new features in the game – the return of personalization and a new take on career progression – built to sync with AllDrive. AllDrive destroys the line between single player, co-op and multiplayer, automatically connecting players to their friend’s racing world. Need for Speed Rivals will glorify the heat of competition in the legendary ri... more.

We want to take a few moments to tell you about how we’re bringing personalization back to Need for Speed. Personalization in Rivals is a feature we’re excited to be developing  because of its importance when playing in AllDrive. This is a new feature we’re bringing to the racing genre where you routinely encounter your friends on the open roads and will want to show off your vehicles... more.

Need for Speed Rivals is going to incite a street racing rivalry between cops and racers like never before. Players must risk everything and trust no one in a seamless racing experience that will redefine the genre when it hits next-gen consoles on November 19, 2013. See the rivalry in action in the new "Cops vs. Racer" trailer which debuted at the 2013 EA E3 Press Conference. Please note the e... more.

Electronic Arts, today announced Need for Speed Rivals, an action/racing game created by an inspired new development team, using a powerful engine and delivering next-generation gameplay. Need for Speed Rivals is being developed by EA’s newest studio Ghost Games, who bring new thinking and innovation to the Need for Speed franchise in partnership with the expert racing team at Criterion Games.... more.

Electronic Arts, today announced Need for Speed Rivals, an action/racing game created by an inspired new development team, using a powerful engine and delivering next-generation gameplay. Need for Speed Rivals is being developed by EA’s newest studio Ghost Games, who bring new thinking and innovation to the Need for Speed franchise in partnership with the expert racing team at Criterion Games.... more.